Welcome to

The Customer Success Association

est. 2012 — over 36,000 members worldwide

Develop Your Profession

We’re about helping you retain and optimize your company’s customer relationships.

The choice is becoming clear.  You either actively manage your customer relationships as strategic portfolio assets, or you effectively cede control over them and your company’s future to chance and/or the competition.  Customer Acquisition is only the very first step in what must be a long-term, scientifically engineered and professionally directed strategy.  The essence of that strategic design, the core of the Customer Success management profession, is to assist your customers — and thereby your company — to become as successful as possible.

The goal of The Customer Success Association is to provide you with access to the most relevant information about the continuing development of the profession, and to help connect you with others of the global Customer Success community for networking, conversation and learning.  Our resources include The Customer Success Library of white papers, research reports and other content, an online discussion Forum with over 32,000 participants worldwide, the Customer SuccessCon events in various locations, some specific services, and a community Customer Success Directory of resources.  Our members include the leading international practitioners, executives and visionaries of Customer Success, and we hope you’ll soon be one of them.

What is Customer Success Management?  What do Customer Success Managers do?  Why?  Let’s start with the Definition and the Mission of Customer Success.

Books in an old bookcase

The Customer Success Library

The Customer Success Forum

Futuristic view of hallway with lighted windows on left

Customer SuccessCon

Customer Success Central

Customer Success Research

The Technology of Customer Success

The Customer Success Directory

Customer Success Consulting