The Customer Success Association offers 4 methods for publicizing Customer Success events. And it’s free!*
*In exchange for the free publicity, the CSA is to receive a ticket and a reciprocal link on all publicity for the event. If attendees are being charged for the event, the requirements may be different.
1 – The Customer Success Calendar posts in The Customer Success Forum on LinkedIn
2 – Comments attached to the Customer Success Calendar post
With prior agreement, you can add an event as a **comment** to the monthly post. Comments can be longer [1,200 characters] and can include graphics and links to the external registration site.
3 – The Customer Success Calendar monthly email blast
We send an email out to the entire membership of the Customer Success Association. Entries for this email also have to be terse.
4 -The Customer Success Calendar page of the Customer Success Association website
Entries on the Customer Success Calendar page appear first as short titles and descriptions on the Calendar page itself. Each entry on the monthly layout is also a link to a full page for the specific event. There is room for more detailed descriptions of the events and graphics on the event pages. Generally, we recommend a banner graphic at the top (1000px by 200-300 px), followed by the title, date and the URL for the registration site. The description is next, from 300 to 700 words. Smaller graphics, such as speaker headshots (350px), may be inserted into the description or listed separately below it.
Procedure for Listing an Event
In exchange for the publicity, there needs to be a link to the Customer Success Association website main page in all of your own event publicity and on the registration page. This link may use the CSA logo if desired, or some sort of text acknowledgment with a link. For example:
Thanks to The Customer Success Association for publicizing the event.
If your event has sponsors, you may list the CSA as a Media Partner for the reciprocal link.