The Customer SuccessCon Program
Customer SuccessCon is an extended conversation about the present and the future of the profession of Customer Success. The conferences themselves are afternoon-evening events in five cities: Boston, Denver, London, Seattle and Berkeley, but these are only beginnings, designed to make introductions and to start the real work of shared value and professional development.
While the majority of Customer Success groups have become directly involved with managing income streams and profitability over the past 5 years, there has been little real discussion to date about the issues of actually proving the financial value of Customer Success to either the Customers or to the Company. For 2019 and beyond, Value Provability and Customer Success will be the focus of the Customer SuccessCon program.
The Profitability Blueprint:
Why and how should you directly discuss Return On Investment with your customers? What is billable Customer Success and why should your company be offering it as a product? For software companies, what income streams/channels should be owned and managed by the CS group? The Profitability Blueprint is about taking your Customer Success group to the level of strategic corporate significance.
The Customer SuccessCon Agenda
The program begins with a presentation of our research findings from across the worldwide Customer Success professional community. What are CS teams really doing now about directly working with their customers to increase sustainable proven value? How are they managing income and profitability for their companies? What percentage of CS groups are established as P&L / Profit Centers, and what does this mean for the development of the profession?
Following the status report of the research presentation, the program then consists of Case Study and Best Practices plenary sessions. Presented by seasoned Customer Success executive leaders, the Case Study sessions focus on what is being done in companies like yours, how it’s working, and how it can be made even better. In Best Practices presentations, some of the most experienced and visionary thought leaders in the Customer Success Community will tell you how they view the key factors and methodologies of the profession. They’ll respond directly to your questions, and continue to be available for follow-up afterward.
The Customer SuccessCon Difference
Unlike other professional conferences, with their bewildering and numbing array of breakout sessions and covert selling presentations — and where the speakers immediately vanish behind the stage curtains after — the program content at Customer SuccessCon events is delivered to all participants together. There are no glittering slideshows accompanied by thunderous music. No motivational or “celebrity” speakers; we don’t do flash. Our agenda is carefully designed for the professional and team development interests of Customer Success executives and C-Level officers — and those whose career plans are aimed at such positions..
“Very efficient/effective! Short but jam packed with lots of interesting ideas; great place to connect with some excellent speakers and powerhouses in their industry in a relatively intimate setting. Good combination of prepared speeches and structure, but small enough to feel able to speak openly and honestly about challenges.”
I’ve attended two Customer SuccessCons – one in Seattle and one in Denver, and found the sessions and speakers in both conferences superior to others I’ve attended. So, even though CSCon is much shorter in duration, I find I actually get more out of it.”
When the Customer SuccessCon sessions are done for the day, the conversation doesn’t stop. Join the more than 33,000 professionals worldwide in The Customer Success Forum on LinkedIn to continue the discussion. Review the resources in The Customer Success Library. Local and online events for continuing development may be found in The Customer Success Calendar. Check out the range of available tools in the Customer Success Technology list.