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ESG

ESG delivers Customer Success As A Service® (CSaaS), enabling companies to build, operationalize, and to transform the CS organization. We’re here to improve metrics and accomplish the ultimate goal of reduced churn and increased retention. Our services combine consultation, process development, people, and automation to increase the capabilities of Customer Success organizations.

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OnRamp

OnRamp is a white-glove onboarding platform built to enable VIP customer expereinces and enablement at any scale. Cut out the busywork of customer projects with workflow automation and playbooks for milestones across the customer journey. OnRamp operationalizes customer projects making them more standardized, trackable, and delightful to everyone involved.

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How to Predict Customer Renewals

Navigate the world of customer renewals like a pro with our informative guide detailing key prediction factors. In our eBook, you will learn:
– The 7 steps to launch your customer health dashboard
– How to identify customer churn risks
– Ways to forecast customer renewals and plan ahead”

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Customer Loyalty: Your Other Product

Where are you underperforming in the world of customer loyalty? Check out our Maturity Matrix and learn how to put it into action within your organization.
– How mature is your customer success strategy? Are you taking advantage of every customer loyalty opportunity out there? In our eBook, you will learn:
– A step by step guide to determining the efficiency and maturity of your customer success program
– How to put your plans in action, set goals, and report on successes to ensure the ROI of our efforts
– Ways to expand customer loyalty and retention programs with coaching, educational programs, and more.”

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Customer Retention During Difficult Times: An Actionable Guide

“A complete guide to how to retain customers, expand your customer success efforts, and grow through difficult times. All businesses face difficult times. Whether it’s economic factors, or internal struggles, it’s unavoidable. In our eBook, you will learn:
– How to calculate your customer retention rates
– How to calculate your customer lifetime value
– Essential Customer Retention strategies”

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How To Develop a Customer Success Mindset and Align With Marketing

A customer success mindset will make your business flourish. Learn the ins and outs of customer success and how to align with your marketing team.

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RevOps Initiatives: Your Key to Customer Success

LeanData surveyed over 2,000 business to business (B2B) sales and marketing professionals and announced in The 2nd Annual State of Revenue Operations Report that 40% of businesses say there is a misalignment between sales, marketing, and customer success teams. Additionally, 78% of B2B businesses agree that consistent revenue growth is a challenge.

Every business has at least a few layers of different teams working to achieve company goals, and each department is equally important. And, although they each serve different purposes to ensure the success of your business, they may not be working together as optimally as they could be to improve customer success.

The answer? A RevOps initiative.

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Sturdy AI

Sturdy empowers businesses to leverage unstructured customer feedback from every channel, using AI and Natural Language Processing to identify opportunities, reduce risks, and to create more durable and profitable customer relationships — at scale.

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Deliberately Underselling as Sales Strategy

A tale of two software sales processes. One involves an ambitious account exec who gets the customer all jazzed up and makes the sale to a company whole got carried away with the promises. The other features an account exec who carefully undersold and successfully managed the productivity relationship as it grew. The first churned. The second didn’t. The moral of the story is: Deliberately undersizing contracts trades short-term bookings numbers for better unit economics, healthier customer relationships, and more expansion.

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UXPressia

UXPressia is a user experience platform that allows you to create, export, and share Customer Journey Maps, personas, and impact maps online. The toolset is simple for beginners, but powerful for professionals. Teams will especially enjoy collaborative options and the possibility to standardize and scale different projects. The basic features are available for free.

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